It's a disclaimer that follows almost every plea for adoption, rehoming, fostering or request for funds for an animal on social media — ‘No judgment please’ or ‘All negative comments will be deleted’.

Consider the balance this is keeping: On the other scale is social media’s rabid hobby — passing judgment. Any news piece is trailed with a serpentine tail of comments about how stupid the person is, how ugly, how unseemly, or fat, thin or pale, or dark… These commentators froth at the mouth, dressed in safe invisibility cloaks, wearing the 20/20 vision of hindsight and the latest halo from Holier Than Thou.