Year after year, India’s most promising athletes back out of important sporting events citing back pain. There is now new data intelligence available that slots back pain into 100 different types and offers a customised treatment plan. Will this change things for Indian sports?

Indian sport is replete with stories of its female warriors who win laurels for the country. Unfortunately, due to lack of facilities and trainers, more often than not, they train under adverse conditions and suffer from injuries during crucial stages of their sporting pursuit.