Lisa Hocker’s Direct AF Sales is a popular book for people who want to learn sales
Lisa Hocker
As a guide to ace network marketing. Lisa Hocker’s Direct AF Sales is a popular book for people who want to learn sales. She wrote her book from a combination of skills and knowledge she learned throughout the years as she worked in multi-level marketing (another name for network marketing).
ADVERTISEMENT
Lisa’s book was a result of her expert training skills that gave her the idea to mentor people through a book. While working as a full-time lawyer, she was also taking care of four children and working side by side in a direct selling company. Thus, she needed a refined system that would help her balance both her jobs and family. As Lisa believed that the direct selling business model has potential for unlimited income, she started performing only those actions that would eventually result in either someone purchasing her product or joining her team. Her system was so exquisite that she earned the title of the biggest recruiter in her area and sold the most products. Grabbing attention to her skills and system, people started getting curious as to how Lisa was able to do so much, that too with so many other tasks. While Lisa worked to earn success she noticed that the majority of the women she worked with had no system and no clue on how to actually achieve real success. To help them out, she started giving training sessions to people but then decided to expand her reach and thus converted her lessons into a book. Lisa’s techniques and hacks were so thorough that the book she wrote and published hit the Amazon best seller. Therefore, her daily system is a complete guide to increasing productivity, efficiency, and growth.
As Lisa was writing her book, the idea for inventing a “dice” came to her while she was collaborating with her power partner. She thought of creating a new custom designed dice that will feature 12 income producing activities (one activity on each side of the dice). She put her five daily step method on five sides of the dice and on the remaining seven sides she put other income producing activities. The idea was to create a fun activity for people while giving them specific actionable steps to perform every day. The users will just have to roll the dice when they wake up in the morning and execute the two action steps given to them throughout the day. Thus, this way they can peacefully go to bed at night thinking that they spent a productive day without wasting time and their efforts will bring results over time.
After successfully making her first book a bestseller, Lisa now wishes to write another book to further grow her business.