shot-button
Ganesh Chaturthi Ganesh Chaturthi
Home > Lifestyle News > Relationships News > Article > Altruism enhances men and womens sex appeal

Altruism enhances men and women's sex appeal

Updated on: 22 February,2011 12:28 PM IST  | 
Agencies |

Displays of altruism or selflessness towards others are seen by females as the most attractive trait in a partner, according to a new research carried out by biologists and a psychologist at The University of Nottingham

Altruism enhances men and women's sex appeal

Displays of altruism or selflessness towards others are seen by females as the most attractive trait in a partner, according to a new research carried out by biologists and a psychologist at The University of Nottingham.


u00a0
In three studies of more than 1,000 people Dr Tim Phillips and his fellow researchers discovered that women place significantly greater importance on altruistic traits that anything else.


u00a0
The study has been published in the British Journal of Psychology.
u00a0
Dr Phillips said:u00a0 "Evolutionary theory predicts competition between individuals and yet we see many examples in nature of individuals disadvantaging themselves to help others.
u00a0
"In humans, particularly, we see individuals prepared to put themselves at considerable risk to help individuals they do not know for no obvious reward."
u00a0
u00a0Participants in the studies were questioned about a range of qualities they look for in a mate, including examples of altruistic behaviour such as 'donates blood regularly' and 'volunteered to help out in a local hospital'. Women placed significantly greater importance on altruistic traits in all three studies.
u00a0
Yet both sexes may consider altruistic traits when choosing a partner. One hundred and seventy couples were asked to rate how much they preferred altruistic traits in a mate and report their own level of altruistic behaviour.
u00a0
The strength of preference in one partner was found to correlate with the extent of altruistic behaviour typically displayed in the other, suggesting that altruistic traits may well be a factor both men and women take into account when choosing a partner.
u00a0
Dr Phillips said: "For many years the standard explanation for altruistic behaviour towards non-relatives has been based on reciprocity and reputationu00a0-- a version of 'you scratch my back and I'll scratch yours'. I believe we need to look elsewhere to understand the roots of human altruism.
u00a0
The expansion of the human brain would have greatly increased the cost of raising children so it would have been important for our ancestors to choose mates both willing and able to be good, long-term parents. Displays of altruism could well have provided accurate clues to this and genes linked to altruism would have been favoured as a result."
u00a0
Dr Phillips concluded: "Sexual selection could well come to be seen as exerting a major influence on what made humans human."

"Exciting news! Mid-day is now on WhatsApp Channels Subscribe today by clicking the link and stay updated with the latest news!" Click here!


Mid-Day Web Stories

Mid-Day Web Stories

This website uses cookie or similar technologies, to enhance your browsing experience and provide personalised recommendations. By continuing to use our website, you agree to our Privacy Policy and Cookie Policy. OK