With the rise of raunch culture and the 'advanced consumerist' culture of Western countries, young women are increasingly facing new pressures to have sex early and against their will, say experts.

Sociologist Anastasia Powell from La Trobe University has said that the sexualisation or pornification of society ufffd the preponderance of sexualised imagery in media, music and other popular culture ufffd has done little to empower young women.