shot-button
Ganesh Chaturthi Ganesh Chaturthi
Home > Lifestyle News > Travel News > Article > 3400 percent jump in Lakshadweep tourism post PM Modis visit reports Indian travel companies

3400 percent jump in Lakshadweep tourism post-PM Modi’s visit, reports Indian travel companies

Updated on: 11 January,2024 07:40 AM IST  |  Mumbai
mid-day online correspondent |

Indian travel companies, MakeMyTrip reports a 3,400 pct jump while Cordelia cruise announces a 2500 pct jump in searches related to Lakshadweep since Prime Minister Narendra Modi visited the island

3400 percent jump in Lakshadweep tourism post-PM Modi’s visit, reports Indian travel companies

PM Modi shares glimpses of his Lakshadweep trip

Key Highlights

  1. Following PM Modi`s recent visit, interest in Lakshadweep has skyrocketed
  2. Amid boycott Maldives campaign, travel companies have halted flight bookings to the island
  3. Over 80,000 guests cruise every year to explore Lakshadweep

The tension between India and Maldives heightened as numerous celebrities and prominent figures voiced their support for the promotion of tourism to Lakshadweep. Interestingly, this political row has snowballed into a tourism boost as reported by Indian travel companies.


Following PM Modi's recent visit, interest in the pristine archipelago – Lakshadweep has skyrocketed, with Cordelia Cruises experiencing a 2500 percent surge in booking queries.


Over 80,000 guests cruise every year to explore Lakshadweep's marine life and stunning landscapes through Cordelia, significantly boosting the local economy.


“We have observed a 3,400 percent increase in on-platform searches for Lakshadweep ever since the Honourable PM’s visit,” the MMT posted on X, formerly known as Twitter.

“This interest in Indian beaches has inspired us to launch a 'Beaches of India' campaign on the platform with offers and discounts to encourage Indian travellers to explore the country’s stunning beaches. Keep watching this space!"

Amid the online boycott Maldives campaign, the Delhi-based EaseMyTrip travel company has also opted to halt all flight bookings to the island nation.

This decision comes in response to derogatory remarks made by now-suspended ministers against India and Prime Minister Modi, stemming from his recent visit to Lakshadweep.

Cruise to Lakshadweep

In line with its commitment to sustainability and community support, Cordelia Cruises is planning extensive CSR initiatives. These include local community hospitality training programs and environmental sustainability activities like beach cleanups, ensuring a positive impact both ecologically and socially.

"We are thrilled about the growing interest in Lakshadweep; we are committed to being an integral part of its growth story. Cordelia Cruises is proud to have introduced over 200,000 Indians to the mesmerising islands of Lakshadweep since 2021, significantly contributing to the region’s tourism and local economies. We've witnessed a remarkable interest for Lakshadweep cruises, particularly the 4-night and 5-night itineraries from Mumbai, which echoes the public's enthusiasm for exploring this idyllic destination”, Jurgen Bailom, President and CEO of Waterways Leisure Tourism Pvt Ltd, Cordelia Cruises.

 

 

"Exciting news! Mid-day is now on WhatsApp Channels Subscribe today by clicking the link and stay updated with the latest news!" Click here!

Register for FREE
to continue reading !

This is not a paywall.
However, your registration helps us understand your preferences better and enables us to provide insightful and credible journalism for all our readers.

Mid-Day Web Stories

Mid-Day Web Stories

This website uses cookie or similar technologies, to enhance your browsing experience and provide personalised recommendations. By continuing to use our website, you agree to our Privacy Policy and Cookie Policy. OK