When you think of Wall Street, visuals of the 'finance bros' in their crisp button-down shirts and chinos are likely to crop up in your mind faster than say, the Fearless Girl sculpture. The truth of the matter is, women in finance are grossly under-represented. This, and the fact that she herself was keen to know more about the subject, inspired Natasha Kewalramani, 30, to launch Miss Manage (MM) last October — a financial literacy platform that is all about "Girls helping girls get smart about money".

"I was clueless about finance. And I also got thinking about why it is always the men in my life that I have to go to for answers. It is both embarrassing and disempowering," she says. While Kewalramani also runs a news organisation, this online platform was born out of a hackathon. "Our organisation is run entirely by women. We wanted to create a non-intimidating and safe space for conversations about money matters," she adds. Now, setting out to build an offline community, the company will organise their first event called Effortless Investing at a co-working space tomorrow.