Advertising agencies seem to have encroached on government signage meant for traffic direction on Mumbai highways, a response to a Right to Information (RTI) query filed by a city-based activist has revealed. The advertisements are cleverly placed on the back of hoardings on major roads in the city.

RTI activist Gajendra Pipada had sought information from the Mumbai Metropolitan Region Development Authority (MMRDA) on the advertising/hoarding agreement executed and entered into by MMRDA for use of the back of eight signages on Eastern Express Highway between Mulund flyover and Ghatkopar Andheri Link Road. He also sought to know if  a tender was floated for the process and whether a contractor was signed for the same.