Following mid-day's reports, Mumbai Police Commissioner Sanjay Barve has decided to crack the whip on the illegal sale of sex toys in the city. Barve has instructed all police stations and the social service branch to initiate action against sex toy sellers as per the law.

Speaking to mid-day, Barve said, "I have taken cognizance of the reports and asked my officers to look into it and take action as per the law." An officer from the MRA Marg police station said, "Recently, we have taken action against such toys which were being sold in Crawford Market; products worth lakhs have been seized."