A former US Congressman Tip O’Neill is famous for the phrase “All politics is local” which compresses to a belief that voters are only concerned about local issues and every day concerns. This probably explains why American politicians hold more town hall meetings than gigantic rallies like ours. Here it is all about size. Giant hoardings, garish flags, high, very high podiums, hundreds of loud speakers and the ‘big picture’. The idea is to overwhelm the voter with the idea that the politician and party are powerful.