Jagran.com – the Hindi news and information website of Jagran New Media has recently launched a new citizen connect initiative – 'My City, My Pride' - to measure and drive the development of cities in an interactive way through public participation. With growing development, rapid industrialization and the influx of people, there is a need to quantify the liveability of emerging cities and take timely corrective actions. The key objective of the campaign is to produce data-driven insights that will help raise citizen awareness and generate ideas of change through collaboration leading to an actionable plan for the development of cities.

During the first stage, the program will invite citizens to score their respective cities across five fundamental pillars - health, infrastructure, economy, education and safety. These scores will be analysed by knowledge partners – KPMG and ICFJ, along with Jagran's editorial teams. Towards the end of this stage, a City Liveability Survey Report will be published in partnership with KPMG.