New Delhi: The Bharatiya Janata Party (BJP) and its supporters accounted for a lion's share of total political advertising worth over Rs 4 crore on Facebook, according to data compiled by the social media giant.

The advertisements run for the ruling dispensation range from promotion of Prime Minister Narendra Modi and his government policies to those of its leaders, including BJP President Amit Shah -- all of which were not necessarily paid by the party but by its supporters.