Saying that internet is the future of entertainment, popular Bollywood singer Sonu Nigam has entered into a partnership with media and software company Cinsay to bring the star closer to his fans and consumers in the United States.

"The Internet is clearly the future of entertainment, and I am very excited to be collaborating and working with such a progressive team as Cinsay," said Sonu Nigam announcing the partnership in New York City Tuesday.