Updated On: 19 August, 2022 07:01 AM IST | Mumbai | The Editorial
Every sport will not get the same sponsorships as others. Yet, players must not face lack of money or the thought that the country really cares for them and wants them to go ahead and win other contests as well

HS Prannoy. Pic/AFP
Shuttler H S Prannoy feels India’s historic Thomas Cup win in Bangkok earlier this year may have changed things in smaller ways, but the big changes have yet to come.
In a report, Prannoy said that he did not think anything big had changed [since the Thomas Cup win]. He believed that perhaps it was a short-lived thing for some, and players have to do something large like at cricket level. He stated that people are still hesitant to sponsor badminton events and leagues in India. Badminton is the highest played sport in the country, he said, but they were still behind when it comes to sponsorships.