Updated On: 28 April, 2021 07:22 AM IST | Mumbai | Mayank Shekhar
How the ultimate sound of desi unrequited love faded away as sharply as it had shot up

A still from the 1991 blockbuster Dil Hai Ki Manta Nahin.
Because singer Anuradha Paudwal had highly recommended composers Nadeem-Shravan, Noida-based Gulshan Kumar, then rising music-label boss of T-Series, heard the soundtrack of their film Baap Numbri Beta Dus Numbri (1990).
He was impressed enough to buy off music rights, from the film’s producers Samir Hingora and Hanif Kadawala, of (the then huge) Magnum Videos/Films. But Samir and Hanif flatly refused. Gulshan perhaps took it to heart, and swore to give Nadeem-Shravan a separate break, through his record label.