Ahowrooms and stores on the main roads and junctions of the city, which don’t have Marathi signboards displayed predominantly will have to do so as priority, officials have been quoted as saying in this paper. The civic body, which has set a deadline for today, has formed teams that will personally inspect display boards at city shops. Those flouting the rule, will be slapped with a fine of R2,000 per person employed in these shops, starting June 10.

While this is the rule, one hopes that good sense and decorum prevails during implementation and there is some empathy for shopkeepers, too. As ‘prominently’ is a grey area, shopkeepers must have a chance to explain their stand, too, about what they think this is prominent and officials can speak up if they feel this is not so.