What, really, is Shah Rukh Khan complaining about? His 90 minutes of 'distress' at a US airport has got his new film, My Name is Khan, publicity that couldn't have been bought even with an advertising blitz worth crores. To put things in perspective: What was the Newark incident about?u00a0 A Muslim's experience in post 9/11 America.

And what's the film My Name is Khan about? A Muslim's experience in post 9/11 America! Ha!

And Khan suddenly had newspaper editors, television channels and even the government doing their bit for his next film without so much as lifting a finger. And having got the world talking about it, our Khan is now saying let things be, and that he doesn't want an apology and that though he hates the idea of stepping on US soil, he's gonna do it for the love of his fansu00a0.... Yeah right!