Kings XI Punjab were on Wednesday renamed as Punjab Kings ahead of the 2021 IPL auction on Thursday in Chennai. PTI had reported of the name change on February 15. A new logo was also unveiled on Wednesday.

Speaking about the new brand identity, team CEO Satish Menon said: "Punjab Kings is a more evolved brand name, and we understand it was a right time for us to move focus on the core brand itself. The change in brand identity is not about changing our brand ethos but celebrating our one-ness as we stand in unit like a family. The new logo honors the liveliness and vibrancy of the brand and provides modern elements, while we stand out from rest of the teams."