Footballer Cristiano Ronaldo inflicted a USD 4-billion loss on soft drink major Coca-Cola with his gesture of putting aside two bottles of carbonated drinks and picking water instead during a press conference ahead of Portugal's match against Hungary.

The Portuguese star footballer, who plays for Juventus in Serie A and is acknowledged as one of the two best footballers of current era alongside Argentine Lionel Messi, sat down for the interaction with a teammate and moved the Coke bottles aside before picking a water bottle.