The NFLs selection of the star born Abel Tesfaye is in line with the sports efforts in recent years to shake off its reputation for prioritising aging classic rock acts over younger, more diverse artists
The Weeknd
Canadian R&B singer The Weeknd will perform at this National Football League (NFL) season's Super Bowl halftime show, the league announced on Wednesday, a coveted slot likely to face restrictions due to the ongoing pandemic.
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The NFL's selection of the star born Abel Tesfaye is in line with the sport's efforts in recent years to shake off its reputation for prioritising aging classic rock acts over younger, more diverse artists.
"We all grow up watching the world's biggest acts playing the Super Bowl and one can only dream of being in that position," The Weeknd, 30, said in a statement.
"I'm humbled, honored and ecstatic to be the centre of that infamous stage this year," continued
the star.
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