Swedish pole vault world record-holder Mondo Duplantis was on Wednesday announced as the inaugural ‘Ultimate Star’ of the World Athletics Ultimate Championship, just over a year before the first edition of the event in Budapest.

The new role will see Duplantis — who set his latest world record of 6.29m in Budapest on Tuesday — as one of the select key collaborators pursuing their cultural passions outside of athletics in music, fashion, art, on-screen and who will promote the new global season-ending championship.

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