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Man behind Svami tonic water on reasons behind its popularity
Updated On: 18 November, 2018 03:56 PM IST | Mumbai | Aastha Atray Banan
The men helming the Indian-made hit tonic water, on the reason behind its popularity and new additions
Svami's tonic water
We met Aneesh Bhasin, co-founder at Svami, India's first craft mixer company, at the launch of Flea Bazaar Cafe in March this year. Svami had just about launched its tonic water, and we tried it out minus alcohol. Just as professed, it tasted clean and fresh. It also was much less sweeter than its main competitor, Schweppes, without losing any of the flavour. When Bhasin told us that it has 50 per cent lesser calories than Schweppes tonic water, we were hooked. The way we had our gin and tonic was going to change forever.
Today, almost eight months later, Svami tonic water is available in 80 restaurants across the city, and at retail outlets like Nature's Basket and Foodhall. It's slowly but steadily becoming the go-to choice for everyone loving their gin and tonic, without the added calories. "We knew that the fine dining restaurants would be interested.
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