The Indian tattooing culture is slowly becoming a part of a larger movement with self-taught artists like Utsavi Jhaveri who celebrate India’s rich folk art, culture, textile and embroidery. Taking cues from the age-old traditions of Indian tribes like the todas and the rabaris—who got tattooed in the same motifs as they’d use in their embroidery—and Indian folk art such as gond, pattachitra and madhubani, Jhaveri gives it her own contemporary twist. She was introduced to various styles of tattooing in the US.

Utsavi Jhaveri