From adversity, they say, art is born. The adage holds true for many art forms, be it the written or spoken word, or something more tangible, like paintings and sculptures. Shrujan’s upcoming pop-up at Nariman Point is one more testament to this saying. 

“It was the summer of 1969,” says Azad Shrivastava, Marketing Head at Shrujan. “Kutch was ravaged by drought for the fourth year in a row. Food and hope were hard to find. Philanthropist Chanda Shroff visited Dhaneti village in the region to help run a free kitchen. The villagers, however, were reluctant to accept charity. But in the exquisite hand embroidery displayed on their clothing, she saw a way to enable them to earn a sustainable and dignified livelihood.”