If you want to teach your children that heroes come in all shapes and sizes, and that they can be the lead in their own bedtime story, then Merlinwand is worth checking out. It is an online publishing platform that offers personalised books for children. They offer a selection of storylines written and designed by various authors and illustrators.

The writer ordered a customised copy of The Unusual Adventures of a Gutsy Explorer, which gave their six-month-old boy a boho avatar with patched-work jeans and a feather in his hair. Pics Courtesy/Kasturi Gadge