"Behind the scenes of Astraea shooting female model Brooke Kier with help of the production team"
In 2021, 52% of the photographers in the United States were male. That doesn't sound like a male-dominated industry, but photography is a comprehensive profession that covers a variety of niche jobs. Family and wedding photographers are a large percentage of females, but it's a man's world when it comes to the model and fashion industry.
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An apparent reason men would try to work their way into the modeling industry as a photographer is to meet many women. Unfortunately, almost every model eventually comes across a male photographer trying to do more than just a photoshoot. The entire entertainment industry has been plagued with this issue since its inception. Some models got so fed up they started an Instagram page called ShitModelMgmt dedicated to sharing information about companies and photographers other models have had bad experiences with. Some of the tips they share about model safety are always going to a photoshoot with a friend and asking several other models the photographer has shot with if they had a good experience.
This is where Astraea Tay comes in, emerging as one of the top photographers in Los Angeles for models and influencers within just two months. In this day and age, female models typically prefer to shoot with a female photographer as they would feel more comfortable than shooting with a male. This isn't to say that they won't work with male photographers, but to highlight that it's a serious concern among every female model. Unfortunately for models, the amount of talented female photographers in the modeling industry is relatively scarce.
Instagram has changed how models get paid in the past ten years with brand sponsorships and custom content sales. Models passionate about their careers rely heavily on Instagram for new jobs. They need new photos to post several times per week to keep their audience engaged. Many models find it easier to learn how to take great pictures on their phones so they can consistently post new content every few days, but it's hard to come close to the quality of a professional camera.
Astraea offers a unique value that is hard to beat. Her goal is to provide high-quality content in a short amount of time, which is perfect for the short attention span of social media content today. She can shoot up to 5 different outfits in 1 hour, typically yielding 4-5 various Instagram posts with 2-5 retouched photos each. On top of that, Astraea often delivers the color-corrected images that the model will pick out later before they even get home.
When you compare Astraea Tay to the competition, you quickly realize how she ties the best of everything into one package that not many can compete with. This becomes an easy sell for monthly packages to shoot multiple times a month to fulfill influencer and model content needs. Ultimately, anyone can have all the keys needed for success, but it takes someone extremely devoted to accomplishing what she has.