Purchasing lingerie for more than just utility can be embarrassing, and so, we decided to round up some of our favourite online lingerie boutiques. From risqué and radical to regular, take your pick
Pretty Secrets, Aria + Leya, Love Treats
For something that you wear almost every day, lingerie doesn’t really get the attention it deserves. In India, it’s not easy to find well-priced undergarments that are both, attractive and comfortable, considering the fact that sexy lingerie is still considered taboo is many households. Purchasing lingerie for more than just utility can be embarrassing, and so, we decided to round up some of our favourite online lingerie boutiques. Each of these brands are based in India and will deliver your goods in discreet packaging, so you don’t have to worry about who collects the mail!
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Pretty Secrets
For the woman who wants choices
Pretty Secrets is one of the best stocked online stores when it comes to lingerie. Here, you will find lingerie, nightwear, swimwear, active wear and dresses. With over 880 options in their catalogue, it’s easy to find what you’re looking for within your budget. Pretty Secrets is a young, trendy brand that encourages customers to have fun with their products and explore possibilities. You can be naughty or nice as you like. They stock day-to-day basics along with risqué designs for when you’re feeling adventurous. We love the variety they offer, especially in night and active wear — two segments lacking in the Indian market.
Log on to www.prettysecrets.com
Aria + Leya
For the luxury lover
Aria + Leya is a premium lingerie boutique where you’ll find beautifully crafted pieces with an easy-to-use, online interface. The brand launched last year and has been promoting the ideals of ‘be yourself’ and ‘love yourself’ through their website and blog. Every product has been hand-designed keeping in mind the body types of Indian women. You will find three collections available, each with a distinct personality and style. The brand also features swimsuits — all made of imported nylon and spandex. Certainly, a smart choice for those special occasions, and with prices starting at '640, you’re getting your money’s worth.
Log on to www.arialeya.com
Love Treats
For your spunky side
Love Treats is India’s first intimate lifestyle destination where you can explore your sexy side with lingerie, intimate toys, essentials like condoms and body oils, sexy costumes and adult games. There is nothing cheap or tacky about the portal as all their products are of international quality, while the shipping and packaging process is entirely discreet.
Take your relationship to the next level with toys that couples can enjoy together or explore another side of your sexuality with edibles and BDSM accessories. The website is a sex and body positive space that encourages couples to explore their ‘spunky’ side.
Add a dash of adventure to your sex life!
Log on to www.lovetreats.in