I have no idea why the meme world hates South Bombay girls," says Pune-based Anuj Nakade, 21, who is heavily invested in the millennial phenomenon. In June last year, Nakade met with Trishla Talera of TIFA Working Studios, an alternate platform for arts and design in Pune. Then, the two decided to organise an event dedicated to understanding the artistic and social dynamics of memes, which led to the first edition of Meme Regime in September in Pune.

Anuj Nakade