Kiddie products get a designer makeover

Over today and tomorrow, 'downsizing'will take on a different meaning at furniture store Tranceforme

Over today and tomorrow, 'downsizing' will take on a different meaning at furniture store Tranceforme. At the store's first children's exhibition, shoppers can choose from bed linen, rugs, clothes and footwear, apart from furniture and other products designed to cater to possibly every childish whim.



Furniture designer Tahira Das, one of the participants at the exhibition, says, "What we wanted was to design a line of contemporaneous furniture for the urban kid that's smart, practical and kid-friendly. We did not want to use cartoons, Disney characters, and the motifs and themes that you find everywhere."

Prices for Tahira's furniture line start at Rs 4,000 and go up to Rs 95,000 for a customised bunk bed. "We also do a toy rack that comes with a whiteboard, an easel, a magnetic board and a paper roll. The rack also has plastic bucket to help kids segregate their toys."

The exhibition will also feature furniture by Mansi Shah, bags and footwear by Omoko, western casuals by Anika Gupta, designer Indian wear by Shruti Jalan, Indo-western clothing by Ami & Kavita, hand-woven rugs by Sanchita Dasgupta, handmade glycerine soaps by Soap Opera, interactive books for children by Spellbound, and stationery and gifts by Magnolia Design and Smriti Seksaria.

"My partners Kunti (Shah) and Medha (Toprani) and I have used a lot of neon combined with polka dots and zebra prints in our collection, which includes beach bags, totes and satchels," says Kalli Mehra of Omoko, adding, "We've also done rubber chappals for kids embellished with neon or enamel flowers and a range of nylon toilet bags that are easy maintenance." Prices for the collection range between Rs 250 and Rs 3,000.

"Apart from furniture for children, we decided we would have things to go with the furniture," says proprietor Purvi Parikh. "It's taken us around four months to get this exhibition together. If it proves to be a success then, we hope to provide emerging designers with a platform, the next time around."

AT 36, Laxmi Mills Estate, Shakti Mills Lane, off Dr E Moses Road, Mahalaxmi
CALL 24939916/ 18

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