"My favourite part from Tanu Weds Manu Returns?" It was our friend Kangana Ranaut, who in spite of the collateral damage that her box office and critical hit TWMR, has wrought on various Indian industries, appears to be the epitome off cool.

Because not only has the film forced a popular newspaper to bow to public taste, and recalibrate its rating system, and made the shares of its producers Eros International Media jump up as much as 5 per cent, and encouraged film critics to dip into hitherto untapped supplies of gush, but the impact its had on hairstyling, shampoo, and beauty product trends with every one wanting KR's distinctive wild child curls will only be ascertained by FMCG manufacturers in coming days. And we're not even going to go in to towel or trench coat sales in Indian villages...