Chennai-based publishing house Tara Books has a funky range of stationary and postcards that reprimand you if you are contemplating spitting on the street
Chennai-based publishing house Tara Books has a funky range of stationary and postcards that reprimand you if you are contemplating spitting on the street
We'd like to buy one of Tara Book's postcards, and mail them to countless paan-eaters who chomp on a healthy dose of betel nut before they paint the city red with their spittle. Their website carries a section entitled Bad Habit Postcards that teach you good table manners, road safety and plain old social well being, all through pop-art illustrations. 
The Bad Habits pack (Rs 70) consists of five postcards that teach you
not spit while eating, and walk while reading the paper;u00a0Images from
the Love Postcards set. P Dhakshna is a hoarding painter who uses
popular Hindi and Tamil film themes to portray cheesy albeit popular
images of affection on Love Postcards
The independent publishing house that works closely with a long list of artists from across India and around the world, is known mostly for books exploring traditional art forms, little-known tribal artists and books that play visual mind games. Its workshops, a favourite with followers, deal with making toys, puppets, learning traditional Gond art from Madhya Pradesh, Patua from West Bengal, and earning green karma through recycling.
Taking the initiative further, Tara now seeks to redefine the process of book-making by bringing pop art into everyday objects.
Postcards and greeting cards
With a wide range of themes, from trees, birds and seasons to love and bad habits, the postcards are edu-entertainers. While they are most often purchased as collectibles for their tribal art themes and pop art feel, the affordable cards can well be the sweet old-fashioned way of passing on a greeting.
Ram Singh Urverti, Bhajju Shyam and Durga Bai, all Gond artists from Madhya Pradesh, have worked on the Tree Postcards pack to give it an authentic tribal art feel. Rajasthan's Meena tribe depicts the national bird in the Madana art style through the Peacock Postcards set. Artist P Dhakshna is a hoarding and signboard painter who uses popular Hindi and Tamil film themes to convey love in a way that was once a common sight, through street posters. All postcards are silkscreen printed by hand.
Flukebooks
Tara Books prints books at its Book Craft Workshop, using a hand silkscreen printing method that the artists and publishers have refined over the years with the help of local artisans. They use "waste" printsu00a0-- tests, mistakes and overlapsu00a0-- to create the vibrant Flukebooks. The publishers encourage you to think creatively and fill the notebooks with ideas as unique as the art that stands on each cover. No two Flukebooks are alike.
Art Prints
Own a piece of history with Meena Art Prints created by the women of the Meena tribe, in an art form known as Madana that started when Rajasthani women painted the mud walls and floors of their homes to mark festivals and celebrations.
These are hand silkscreen printed and come in various sizes, with prices ranging from Rs 300 to Rs 1,000.
The Night Life of Trees Art Print series refers to a section of art prints that track images of trees drawn by three artists from the Gond tribe. As traditional forest dwellers, the Gonds believe trees are central to existence. During the day, trees work hard, but at night, when daytime visitors have left, the spirits that reside in trees reveal themselves. The signed, numbered, hand silkscreened prints measuring 560 x 760 mm are priced at Rs 10,000 each.
Visit: www.tarabooks.com
Free shipping within India
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